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About Sustainable Sport
Our Purpose
Our Approach
Our Purpose
Sport is transformational. It improves mental and physical health, builds communities and provides moments of magic that inspire generations. Sustainable Sport was born from a fundamental belief in the power of sport. We provide insight, guidance and support for sustainability and business support services to sport organisations who deliver activities for the benefit of others.
Our Mission
Our Approach
Our Purpose
At Sustainable Sport, our mission is to provide exceptional consulting and business support services that empower sport organisations to develop and achieve long-term aspirations whilst simultaneously minimising their impact on the environment.
Our Approach
Our Approach
Our Approach
At Sustainable Sport, we believe in a collaborative approach where we work closely with National Governing Bodies, Sports Clubs and Organisations and Charities to understand their needs to develop and deliver sustainability and business services solutions. Taking the long view is central to our approach as we build lasting relationships with our clients.
Paul Stark BA (Hons), PGCE, CMgr, MCMI, MIC
Paul is a visionary leader and the driving force behind Sustainable Sport, founded after an impressive 20-year career spanning international major events, national governing bodies, public agencies, local authorities, and the charitable sector. His deep-rooted expertise across these arenas has positioned him as a transformative figure in the world of sport and sustainability.
With a diverse portfolio of leadership roles - including Chair of a charity, CEO, Company Director, and Senior Executive in multiple sports organisations - Paul brings unparalleled strategic insight and hands-on expertise. Known for his integrity, commitment, and forward-thinking approach, he consistently leads with purpose, ensuring the long-term success of every organisation he serves.
Paul has a proven track record of designing and executing high-impact strategies, building strong governance frameworks, and driving innovation across a wide range of projects and programs. His ability to cultivate high-performing, agile teams has delivered exceptional results while prioritising sustainability and minimising environmental impact.
Paul is a member of the Chartered Management Institute, Institute of Consulting and the Chartered Governance Institute UK and Ireland. He is also the co-author of a national resource on leadership and management for sport and cultural professionals, further solidifying his reputation as an influential voice in the industry.
Katriona Stark BA (Hons)
Kat is a trailblazer in the world of sustainable sports. As the co-founder of Sustainable Sport, launched in January 2024, she is on a mission to revolutionise the Scottish sports community by championing eco-friendly practices and long-term sustainability.
With 20 years of experience spanning grassroots sports, local authorities, and national governing bodies, Kat has played a pivotal role in shaping sports provision across Scotland. Her diverse career also includes key marketing roles in financial services and higher education, equipping her with a strategic mindset and a powerful ability to drive meaningful change.
Passionate about the transformative power of sport, Kat is deeply committed to enhancing local sports opportunities, particularly for young people.
Alongside her leadership at Sustainable Sport, she actively supports community and grassroots organisations and serves as the co-founder and vice chair of a gymnastics club. Her drive and dedication make her a powerful force in creating a more inclusive, sustainable, and impactful sports landscape in Scotland.